How to Create Magazine-quality Food Photographs

 
 

 photos: Michael Piazza

How To Create Magazine-quality Food Photographs

Fall 2017 dates to be announced (two day workshop)

We are awash with photographs. One of the most popular genres is food. For example, recent reports show up to forty percent of Instagram postings are food related. Yet photographing everything from cookies to casseroles in an appetizing, evocative way is a big challenge. Despite the available technology, creating an photograph that literally makes viewers want to eat what they see and to make this stand out from the sea of other images has never been harder.

In many ways the new possibilities have jumped the traditional, yet vital, fundamentals. This workshop will take you back to the basics of light, composition and styling as well as provide insight into digital editing, production and marketing your work. It will all happen on location at our working family farm and commercial kitchen in the heart of New York’s Hudson Valley.

Michael Piazza has been described as one of the best food photographers in Boston working for publications such as Edible Boston (where he is also Creative Director), Martha Stewart Living, Food & Wine, Boston Magazine, The Wall Street Journal, DO Beekeeping and a number of cookbooks. Originally from California, Michael studied art history and film before settling into still photography. Somewhere along the line he merged his love of cooking and food with his love of making pictures and so it has been for over twenty years. See a recent portfolio here.

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 photos: Michael Piazza

This workshop is suited to those with some fundamental experience of photography who now wish to develop their skills in food photography. Equipment to bring can include a DSLR, phone or compact camera and a tripod. It is suggested that attendees bring a computer to be able to edit and share photographs taken while at the workshop. Michael will make every effort to provide a short, constructive critique of each person’s work during the workshop.

What You Will Learn

  • The art of visual storytelling for food
  • Presentation of a professional photographers portfolio
  • How to develop your personal style/voice
  • What editors look for from photographers
  • How to plan a shoot at home, studio and on-location
  • How to compose, style your subject and utilize props
  • How to use different lighting techniques (natural ,artificial and modifiers)
  • How to set up your camera for different situations
  • An overview of the editing and post production process
  • How to elevate your current work

Details

Workshop with Michael Piazza, Professional Food Photographer.

This workshop is limited to nine attendees.

Location:   Little Ghent Farm, 282 Snyder Road, Ghent, NY, 12075.

The farm is home to Made In Ghent, a family business focused on simple, delicious food. It is in the heart of the beautiful Hudson Valley two and a half hours by car or train from New York City and three hours drive from Boston. Richard and Mimi at Made In Ghent can help with any directions, travel plans and local accommodation if needed.

Tickets cost $TBC including the full two-day workshop, farm breakfast and lunch each day plus refreshments and snacks throughout the day. On the evening of the first day we will share dinner together at the farm (included). Workshop cost does not include accommodation.

Contact Richard at Made In Ghent to book a workshop place: 518 392 0804 or  richard @ madeinghent.com

Cancellation Policy: We know sometimes unforeseen events crop up which will mean you can’t attend so if you have to cancel before TBC 2017 we will refund 80% of the workshop price. After TBC 2017 we are not able to offer refunds but you may transfer your place.